Vision
To be the leading diversified investment group in the Middle East, recognized for excellence in brand representation, operational efficiency, and unwavering customer focus.
Mission
NAD Group strives to be the leading diversified investment group in the Middle East, achieving excellence in brand representation, optimizing operational efficiency, and prioritizing unwavering customer focus to build long-term success.
Core Values
Integrity We uphold the highest standards of business ethics and integrity.
Quality We invest in sustainable products and projects that deliver lasting value.
Respect We value our partners, people, local traditions, and the cultural environments where we operate.
Creativity We foster a team environment that encourages innovative business solutions.